Madrid Games Week, the biggest gamer event in Spain, was organized from October 1rst to the 4th, achieving an absolute attendance record. In this edition, 92.524 people attended this important fair within the videogame’s sector, a sector which in 2014 supposed 996 million euros of consumption only in Spain.

With an attractive parallel activity programme, visitors not only had a chance to try the principal sector’s novelties before their launch to the mass market, but also they had time to enjoy the competitions, conferences, concerts, talks, networking areas or workshops.

In this edition, Live! was in charge of the audiovisual production for Socialnat, the social network for videogames, which in this ocassion had more than 5.000 square meters to display the best exhibition of their master leagues and the e-Sports Challenger.

Live managed the control of their signal’s flow withing the tournaments in the secondary arenas, for its display in the three screens of the principal arena. These signals were used, along with the ones from the principal area, in Live!’s multicamera production for the event.

Furthermore, Live! provided streaming service for the produced signal for its publication in twitch.tv, the most important gamer’s live video platform on demand, on a worldwide scale.

The official hashtag #MGW2015 was one of the most commented subject on a national level through several hours. Madrid Games Week was organized by IFEMA, promoted by AEVI with the collaboration of Gamelab, GAME and AEAC, and with the sponsorhip of Cloudmas.